How about a website that gives away all 8,000 Sony films, but which has a DRM that we shall call Sony Only, that works with only Sony Bravia TVs, Vaio PCs, PS3s and PSPs? How can there be anything wrong with that strategy, using content to sell hardware, a trick that has driven Apple's valuation to $120bn while Sony, a far larger company by revenues, sits with a lowly $52bn. Oh yes, Sony is in fact six or so interconnected businesses, and they will never agree to that.
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